为什么Web3.0需要区块链

撰文:Mike Tang, Lester Li

本文是《Web3.0 Explorer》系列的第二篇，第一篇是：《对Web3.0概念的梳理》。本文也会承接上一篇的理念继续探讨。由于作者水平有限加上目前行业仍处于发展的启蒙阶段，故本文很多地方也只是略作提及，并不深入。

This paper is the second in the Web3.0 Explorer series, the first of which is " Combination of Web3.0 Concepts ". It will also take on board the last idea. Given the limited level of authors and the fact that the industry is still at an enlightening stage of development, much of the paper is only slightly mentioned and not in depth.

让我们简单回顾一下上一篇文章的核心思想：

Let us briefly recall the core ideas of the previous article:

●Web3.0是一套开放的协议簇。基于开放的协议，能激发各方强大的创新能力

Web3.0 is a set of open agreements.

●Web3.0解决的核心问题是平台的利益分配问题。打破Web2.0导致的大中介平台垄断，让价值从平台顺畅分配到平台中的每个价值创造者。Web3.0仍然会存在（大）平台，但是这个平台是归社区共同拥有

The core issue addressed by Web3.0 is the distribution of benefits of the platform. Breaking the monopoly of the big intermediary platform created by Web 2.0, allowing value to flow smoothly from the platform to every value creator in the platform. Web3.0 will still exist, but it will be shared by the community.

Web2.0平台由公司拥有，Web3.0平台由社区拥有。

The Web 2.0 platform is owned by the company and the Web3.0 platform is owned by the community.

对这种理念细化作图如下：

A fine-tuning of this concept is as follows:

Web2.0 Platform Illustration

Web3.0 Platform Illustration

相对于Web2.0平台，Web3.0平台核心部分有如下一些参与方：

The core part of the Web3.0 platform, as opposed to the Web 2.0 platform, has the following participants:

●Community Validators/Nodes：平台网络的维护者，底层区块链节点的运行者，验证者。用于提供服务安全性

• Community Validadors/Nodes: Platform network maintainer, bottom block chain node operator, certifier.

●Community Contributors：包含社区开发者、宣传者等等。对项目有直接贡献

• Community Contractors: includes community developers, advocates, etc.

●其它所有的价值贡献者：包含但不限于平台内容贡献者。价值贡献者也覆盖终端消费者

• All other value contributors: include, but not be limited to, content contributors to the platform. Value contributors also cover end consumers

也就是说，Web3.0平台对于Web2.0平台来说，平台已经不再是归一家公司所有了，它存在一种组织形式的进化。

In other words, the Web3.0 platform is no longer owned by a company for the Web 2.0 platform, and it has evolved in an organizational form.

对平台来说，组织形式的进化是全面的：既有内部的组织形式进化，也有与外部关系的组织形式进化。我们下面提到的几个词汇：项目，平台，应用，Web3.0 App，这几个词，除非特别指明，默认都表达同一个意思。

For the platform, organizational evolution is comprehensive: both internal and external forms of organization evolve. We refer to the following terms: projects, platforms, applications, Web3.0 App, which, unless specifically indicated, imply the same meaning by default.

先来说说项目内部的组织形式进化。

Let us begin with the evolution of the organization within the project.

项目会保持一个精简的团队规模，只包含最必要的几个组成部分：

The project would maintain a streamlined team size with only the most necessary components:

●核心管理团队

• Core management team

●核心研发人员

• Core R & D staff

●核心开发者社区运营人员

• Core Developer Community Operators

●核心市场推广人员

• Core market promoters

●核心设计人员

• Core designer

●必要的其它工作人员

• Other staff as required

除了上述核心人员，所有的岗位都可以开放给社区。也就是说社区可以共同参与项目的推进。比如：

In addition to the above-mentioned core personnel, all posts are open to the community.

●由于是开源代码，社区开发者可以贡献代码，修复bug等。对这些开发者，可以适当有bounty支持

• Community developers can contribute codes and fix bugs, etc., because they are open source.

●社区开发者可以参与申领和实现整块功能。项目团队可以采用发issue的形式，以grant的形式交给社区开发者开发

• Community developers can be involved in acquiring and performing whole functions.

●在核心团队外围可以建立一些社区KOL，帮助运营整个社区。适当可以有一些激励措施

• Some community KOLs can be built on the periphery of the core team to help run the community as a whole.

●所有参与做validator的节点方，可以自发帮助项目做宣传。Validator本身有激励，不需要再额外激励了

• All the nodes involved in valictor are able to volunteer to help promote the project. Valictor has his own incentives, and no additional incentives are needed.

采用这种与社区共同协作的形式，可以改变传统企业研发和市场推广的打法。也就是说，公司制的形式可能会被冲击。

This form of collaboration with the community can change the way traditional enterprises pursue R & D and market diffusion. In other words, corporate forms can be hit.

我们对项目的成本做了一些分析：

We have made some analysis of the cost of the project:

●仅保留核心团队，能大大降低人力资源成本

:: The retention of only core teams can significantly reduce human resources costs

●甚至不需要集中的办公室，或者只需要保留一个很小的办公室。也能节约成本

• Not even a centralized office, or just a small office. Cost savings can be achieved.

●项目早期有社区的积极参与，能搜集更多人的需求，做出更好的产品设计，降低设计成本

• The early involvement of the community in the project allows for the collection of more people's needs, better product design and lower design costs

●与社区强协作，可以极大的节省市场推广的的费用，以及项目早期的公测费用

• Significant savings in marketing costs, as well as early public awareness costs of the project, can be achieved through strong collaboration with the community

●与社区强协作，良好的互动，能提升产品的bug修复、功能升级的迭代效率，降低研发成本

• Strong collaboration with communities and good interaction that enhances the iterative efficiency of product bug repairs, functional upgrades and reduces research and development costs

●只要产品达到或接近预期目标，强烈的社区参与感会让每个用户自发的传播，容易形成正向的网络效应。降低市场推广成本

• A strong sense of community involvement allows each user to communicate spontaneously, as long as the product meets or is close to its intended objectives, and can easily form a positive network effect. Reduction of market extension costs

这些节约出来的成本，可分配给平台上真正的价值创造者。

These saved costs can be allocated to real value creators on the platform.

然后讲讲项目与用户的关系变化。

Then talk about changes in the relationship between the project and the user.

●Web3.0平台中，用户在平台上贡献了内容或数据，给平台创造了价值。至于这个价值是多少，可以做定量的指标评估（但不可能完全精准），这个评估一般来说不会是实时的，或预置的。这种价值产生的收益，最终会以某种形式分配给到用户

• The Web3.0 platform in which users contribute content or data to the platform, creating value for the platform. As to how much value, a quantitative indicator assessment (but not likely to be fully accurate) can be made, this assessment will not normally be real-time or preset. The benefits of this value will eventually be distributed to the user in some form.

●这种定量的指标和配套的计算方法，会以完全开放的形式，清晰准确地记录下来，并以可靠可信的形式执行

• This quantitative indicator and accompanying method of calculation will be clearly and accurately recorded in a fully open format and implemented in a credible and reliable form

●平台与用户，真正融合为一体，用户乐于为平台创造价值，平台清晰可靠地为用户回馈收益

:: Platforms are truly integrated with users, users are happy to create value for the platform and the platform provides clear and reliable feedback for users

然后讲讲项目与资本方的关系变化。

Then talk about changes in the relationship between the project and the capital side.

●传统的天使轮，种子轮，ABCDEFG IPO的路线

• Traditional Angel wheels, Seed wheels, ABCDEFG IPO routes