区块链游戏：如何走向主流人群？

最终来说，区块链要进入主流人群，最好的领域是游戏、社交和金融。如果在游戏上，区块链无法获得突破，那么，它要进入主流人群很难。

Ultimately, the best areas for a block chain to reach the mainstream are games, socialization and finance. If there is no break in the block chain at the game, it is difficult for it to reach the mainstream.

目前的区块链还无法满足主流游戏的需求

The current block chain does not yet meet the needs of the mainstream game.

加密猫游戏也是如此，从一开始在整个区块链世界风靡一时，但由于它的交易性能太差，体验太差，导致很难进入主流人群。蓝狐笔记社群有一位朋友，从购买ETH、安装钱包、购买加密猫，整个过程花了一整天。而且当时以太坊的gas手续费很贵，甚至跟加密猫价格相差不多，不划算。

The same is true of the encrypt cat game, which, from the very beginning, has been a world-class phenomenon throughout the block chain, but because of its poor trading performance and experience, it has been difficult to reach the mainstream population. The blue fox community has a friend who spent a whole day buying ETH, installing wallets, and buying an encrypt cat. And it was expensive, even at the same time, at the same time, at the same price as an encrypt cat.

加密猫当时上线后，直接造成以太坊拥堵，整个网络正常的转账交易变得困难，耗时长，费用高，一时间怨声载道。

When encrypted cats were on the line, they directly caused Ether congestion, making normal transfer transactions across the network difficult, time-consuming, costly and time-consuming.

那么，区块链游戏如何走向主流人群？有没有可能走向主流人群？如何推动它走向主流人群？

So how does the block chain game go to the mainstream? Is it possible to go to the mainstream? How does it go to the mainstream?

释放区块链红利：让游戏开发者获得先发优势

Release block chain dividend: give game developers a pre-emptive advantage

1.游戏的数字货币充值和结算

1. Digital currency charge and settlement of the game

对于传统游戏的开发者而言，开发基于以太坊公链的游戏，一是门槛较高，二是即使开发出来了，但由于高延迟、高费用等问题，也无法把它推向更多的用户，顶多也是来个加密狗，加密兔什么的限量宠物游戏。

For the developers of traditional games, the development of a game based on the Etherm public chain is high, and even if developed, it cannot be pushed to more users due to high delays, high costs and, at most, an encrypted dog, an encrypted rabbit or whatever limited pet game.

那么，在区块链发展的红利中，游戏开发者有机会参与进来吗？在传统的游戏中，巨头们占据了绝大部分份额，如果在区块链游戏的红利中，还不能获得先发优势，对于大多数游戏开发者而言，焦虑自不待言。

So, in the dividends of block chain development, do game developers have a chance to participate? In traditional games, giants take a large share of the share, and if they do not get a prior advantage in the dividends of block chain games, the anxiety of most game developers is overwhelming.

为了让开发者能够享受到区块链的红利，触控科技找到了一个可以让开发者快速进入区块链行业的方法：实现数字货币的充值，让开发者能够开发出可以使用数字货币充值的产品，这样，开发者也可以从中获益。

In order to enable developers to reap the dividends of the block chain, TACT has found a way for developers to quickly enter the block chain industry: to achieve a digital currency charge, to enable developers to develop products that can be charged with a digital currency, so that developers can also benefit from it.

从区块链项目方的角度，如果可以这些token可用来充值，意味着在游戏中进行了真实的消耗，意味着token延伸了它的价值。

From the point of view of the block chain project, if these tokens can be filled, it means real consumption in the game, meaning that token extends its value.

这解决了目前很多非用途类token没有消耗场景，无法实现价值维持的问题，即便是用途类token，在没有正式运行之前，token也没有地方进行消耗，更多只是用于交易。对于很多项目方来说，如果只是通过回购来消耗和维持市值，是不可持续的。

This solves the problem that many of the current non-use categories of token do not have a consumption scene to maintain their value, even if the purpose category of token does not have a place to consume, more simply for trading, before it is formally operational. For many, it is not sustainable if the market value is consumed and maintained only through repurchases.

触控在帮助开发者利用区块链红利方面，首先落地的是跟Candy.one合作。触控已经完成了Candy游戏充值的功能。也就是说，用户以后玩游戏，只要充值Candy即可用来购买装备，非常方便。

Touching helps developers to take advantage of the dividends of the block chain, first of all with Candy. Touching has completed the Candy game-filling function. That is, it is easy for the user to play the game later, as long as Candy can buy the equipment.

除了用数字token进行充值，还可以结算。比如可以把token作为游戏产出的“金币”来结算。目前大多数的token是兼容以太坊ERC20的token，基于ERC20协议标准发行的token，相互间可以转账和交易，token可以在不同的项目和平台流通，流通路径也可以通过区块链浏览器查询。

Token, for example, can be settled as a “gold coin” of game output. Most tokens are now compatible with the TOken of ERC20, issued on the basis of the criteria of the ERC20 agreement, can be transferred and traded among themselves, token can circulate through different projects and platforms, and the circulation path can be searched through a block-chain browser.

这意味着游戏中发行的token，可实现透明化，不管是token的产生还是流通;意味token可以跨游戏流通，打破不同游戏之间的疆界壁垒;token可以跟多种数字资产进行兑换，比如token可以兑换成以太坊或比特币。

This means that the token that is distributed in the game is transparent, whether it is generated or circulating; that it is possible to cross the game flow and break the border barriers between the different games; and that it is possible to convert to a variety of digital assets, such as token to be converted to Ethio or Bitcoin.

如果一旦实现游戏中“金币”跟token结算，会极大增加了游戏价值的流通，从而释放出区块链游戏的红利。

Once the game’s “gold coin” and token are settled, the circulation of the game’s value is greatly increased, thus releasing dividends from block-chain games.

这是游戏行业和区块链结合的重要阵地，这对于游戏开发者来说，值得尝试。

This is an important position that combines the game industry with the block chain, which is worth trying for game developers.

2.游戏道具的自由交易

2. Free trade in game props

一旦道具成为资产，交易的需求就随之而来。原来的道具交易，路径复杂。如果一个道具，实现了token化，不同游戏的道具也有交易和结算的基础。比如《秦时明月》的道具可以和《时空猎人》的道具进行兑换。

Once the props become assets, the demand for the transaction follows. The original props deal, the path is complicated. If a prop is tokenized, the props of different games have the basis for the transaction and settlement. For example, the props of Qin can be exchanged with the props of Time and Space Hunter.

区块链游戏中，token化的道具和装备都是有记录、公开透明的，甚至有的道具是唯一和独特的，这些解决了流通中的信任问题，让游戏道具的价值网络建立起来。

Tokenized props and equipment in block chain games are the only and unique ones that are documented, open and transparent, or even unique, resolving trust issues in circulation and creating a network of values for game props.

这是区块链价值网络思想给游戏带来的重要启发。触控科技也在试图为开发者提供道具token化的服务，为区块链游戏开发者快速享受区块链红利提供支持。

This is an important inspiration for the game from the block chain value network idea. Touch technology is also trying to provide proptoken services to developers, supporting the rapid enjoyment of block chain dividends by block chain developers.

区块链游戏的底层基础设施：让游戏开发者低门槛进入

Bottom infrastructure for block chain games: allow game developers to enter low-threshold

目前也有一些做游戏公链的项目，不过游戏公链最终要形成生态，要顺利解决游戏场景所需的低延迟，低费用，可扩展的问题，还是有比较长的路要走。

There are also projects to work on the public chain of games, but ultimately the public chain of games will have to be ecologically organized, with the low delays, low costs, expansionary problems required for the game scene successfully addressed, or a longer way to go.

触控科技认识到区块链目前性能暂不支持高频并发的游戏，它采用步步为营的打法，从全局角度考虑了整个区块链游戏开发环境和工具的逐步落地的问题。

TACT recognizes that the current performance of block chains does not support high-frequency parallel games, and uses a step-by-step approach that considers, from a global perspective, the environment for the development of block chain games and the gradual landing of tools.

Cocos是触控科技的游戏引擎。它给游戏开发者提供了区块链的落地支持，包括了可视化、直观的区块链开发环境和工具。

Cocos is a game engine for touch-and-touch technology. It provides game developers with block chain landing support, including visual, visual block chain development environments and tools.

它的可视化体现在区块链游戏运行过程中，块的生成和数据写入都是可以直观展示，开发者可以观察到区块链游戏的运行机制。比如说，用户玩飞机游戏，在玩的过程中，可以从边栏中看到区块链的块的写入和生成，直观感受区块链游戏的运行。

Its visualization can be seen in the course of the block chain game, where the blocks are generated and the data written can be displayed visually, and the developers can observe the mechanism of the block chain game. For example, users play airplane games in which the blocks of the block chain can be written and generated from the sidebar, and they can see the running of the block chain game.

此外Cocos的区块链开发环境，整合了分布式账本系统、钱包、道具交易系统、游戏内道具的跨链永久保存和跨游戏使用等。

In addition, Cocos'block chain development environment integrates distributed booking systems, wallets, prop trading systems, permanent interlinking of game insiders and cross-playing.

这些都是区块链游戏的基础系统。比如账户和钱包系统。要开发游戏，必然涉及到账户体系，涉及游戏充值，涉及到了钱包。目前市面上大多数的钱包都是以太坊ERC20协议的钱包，并不是支持道具的token化。

These are the basic systems of block chain games. For example, account and wallet systems. To develop a game, it necessarily involves an account system, it involves a game charge, and it involves a wallet. Most of the wallets on the market are currently wallets from the ERC20 agreement, not tokenization to support props.

触控科技计划推出可以token化的道具，让道具变成资产，可以永久保存。用户账户和钱包体系可以为用户的去中心化资产保存提供基础。对于道具的总量限定、道具跨游戏交易、道具的产出和获取透明方面也会逐步推出支持。

User accounts and wallet systems can provide the basis for users’ decentralised asset preservation. Support will also be provided for volume limits for props, trade in props over games, output of props, and transparency of access.

钱包支持网页和移动设备，支持创建和存储多个账户，账户之间独立，可以实现转账、购买和交易数字资产。通过跨游戏交易网关，开发者还可以为玩家提供跨游戏的资产交易。

The wallet supports web pages and mobile devices, supports the creation and storage of multiple accounts, independently of one another, and allows for transfers, purchases, and transactions of digital assets.

除了基础的钱包、账户、区块链浏览器之外，游戏上链方面，Cocos采用了分阶段的方式来解决问题。

In addition to the basic wallets, accounts, block chains browsers, Cocos uses a phased approach to solving problems with regard to the upper chain of the game.

Cocos有区块链最基础的分布式账本系统，但在早期并不是所有数据和行为都是整体上链。首先是关键规则上链，其次再考虑游戏整体上链运行。这也是充分考虑到区块链目前的性能无法支撑游戏整体上链，采用分阶段的方式来解决问题，更利于加快区块链游戏的发展。

Cocos has the most basic distributed accounting system for block chains, but not all data and behaviour were in the upper chain at an early stage. First, the key rules are in the upper chain, and second, the game is in the upper chain.

早期的关键规则上链，也就是说把游戏的基础规则和关键规则写入区块链，全网可以查看，保证了游戏规则的公开和公正，比如说，游戏中道具出现的概率、开箱子掉落的设定等游戏逻辑都通过区块链不可篡改和透明的特性展示出来，增强玩家对游戏的信任。

The early chain of key rules, i.e., the basic rules of the game and the key rules of the game are written into the block chain. The whole web is accessible and guarantees the openness and fairness of the rules of the game. For example, the logic of the game, such as the probability of props appearing in the game, the setting of boxes falling, etc., is displayed through the immutable and transparent character of the block chain and enhances the confidence of players in the game.

当然，未来Cocos也会考虑游戏的整体上链运行，也就是所有的游戏运行都需要达成共识，所有的数据都在链上公开透明的存储和执行。这里会涉及到共识机制等问题，比如后续采用DPoS等机制等。

Of course, the future Cocos will also consider the whole upper chain running of the game, that is, all the games running require consensus, and all the data are stored and implemented openly and transparently on the chain. This will involve issues such as consensus mechanisms, such as following up on DPOS.

最后开发者还能获得一系列的开发工具，有基本框架、SDK、便捷一体化的开发工具。

Finally, developers also have access to a range of development tools, including basic frameworks, SDKs and easy-to-integrated development tools.

结语

Concluding remarks

最终来说，Cocos引擎要为游戏开发者提供低门槛的区块链游戏开发基础设施，开发者不用关注区块链技术实现，可以通过可视化的方式，完成区块链游戏的快速开发。

Ultimately, the Cocos engine provides a low-threshold block-chain development infrastructure for game developers, who do not focus on block-chain technology, and can achieve fast-track development of block-chain games in a visual way.

这对于区块链游戏的从业者来说，可以把真正的精力放在游戏内容本身的策划，同时，也可以享受到区块链游戏的红利，在未来游戏行业发展中赢得空间。

This allows practitioners of block-chain games to focus real energy on the design of the content of the game itself, while also enjoying the dividends of block-chain games and winning space in future developments in the game industry.

搭建区块链游戏的好处，对于用户来说，这是一个公开、透明、不可篡改的游戏世界，不会存在游戏掉率的暗箱操作，而且关于装备和道具，用户第一次真正有了资产的所有权，这对于用户来说，极具吸引力。

For users, the benefits of building block chains are an open, transparent and unmanageable world of games, with no hidden boxing of game loss rates, and, for the first time, with regard to equipment and props, the user has real ownership of assets, which is extremely attractive to users.

以上可以看出，触控科技Cocos的区块链游戏的打法是从贴近现实，可落地为诉求，它认识到目前区块链的性能问题，在这个方面不过多纠结，而是回到了区块链的本质，利用它公开透明的价值网络特性，把区块链可以落地部分先运用起来，跟区块链的优势先结合起来。这样的基础上，为区块链游戏开发者提供一个可以开发的环境和工具。

As can be seen from the above, the block chain game of the TACT Cocos is played in close proximity to reality and can be used as a claim, recognizing that the performance of the current block chain is not too much of a puzzle in this respect, but rather in return for the essence of the block chain, using its open and transparent value network characteristics to put the block chain into effect first, combining it with the advantages of the block chain. On this basis, it provides the developers of the block chain with an environment and tools that can be developed.

回到一开始的问题，区块链游戏如何走向主流人群？要走向主流人群，必须要有杀手级的应用。目前区块链存在的一些性能问题，让游戏开发者们无法All in进来，但区块链本身不是为tps，不是为高性能而生，这不是它的本质。

Back to the start, how does the block chain game go to the mainstream? To go to the mainstream, there must be a killer-class application. There are some performance problems in the block chain that prevent game developers from coming in, but the block chain itself is not tps, it's not the nature of it.

区块链的本质，它是价值交换的网络，它通过分布式账本、共识机制、密码学、点对点的网络和token的价值衡量机制，让区块链第一次能够实现不依赖于任何第三方的价值交换。

The essence of the block chain is a network of value swaps that, for the first time, allow the block chain to achieve value swaps that are not dependent on any third party through distributed books, consensus mechanisms, cryptography, point-to-point networks and token value measurement mechanisms.

而对于游戏来说，游戏的装备、道具等天然就是代表一定的价值，有了区块链的融入，这些价值资产可以变得公开、透明、不可作假、可衡量，可以实现点对点交易，极大的加速了游戏资产的价值流通。

For games, the equipment, props and the like represent a natural value that, with the integration of block chains, can become open, transparent, non-false, measurable, point-to-point transactions and greatly accelerate the circulation of the value of the assets of the game.

Cocos根据区块链的本质，为游戏开发者提供了区块链游戏开发的环境和工具，可以极大降低区块链游戏开发的门槛。当越来越多经验丰富的游戏开发者进入到这一行业中来，会极大增加杀手级区块链游戏出现的概率。

Cocos provides game developers with the environment and tools they develop for block-chain games, depending on the nature of the block chain. When more and more experienced game developers enter the industry, they greatly increase the probability of killer-class block-chain games.

一旦出现一款杀手级的区块链游戏，那么，这就是区块链走向主流人群的标志。Cocos作为区块链游戏的引擎，作为未来区块链走向主流人群的推手，值得关注。期待本周六Cocos区块链游戏引擎在游戏开发者大会上的首次亮相

Once there's a killer-class block chain game, that's the sign that the block chain leads to the mainstream. Cocos, as the engine of the block chain game, is worth noting as a pusher for the future block chain to the mainstream. Looking forward to the first appearance of the Cocos block chain engine at the game developers' conference this Saturday.