从NFT顶级公链到Web3.0基础设施：带你了解不一样的Flow

编者按：本文来自微信公众号 元宇宙之心MetaverseHub（ID:MetaverseHub），作者：MetaverseHub，创业邦经授权发布。

Editor by: This paper is from the Micro-Customs, MetaverseHub (ID:MetaverseHub), author: MetaverseHub, published with the authorization of the State of Enterprise.

对于大部分年轻人来说，刚刚过去的春节有一个词语突然成为了品牌宣传的流行语，作为从NFT中衍生出来的“数字藏品”一时间获得了不少品牌青睐，他们纷纷推出自己的数字藏品来作为新年礼物，诸如《国家相册》的数字藏品吸引了20多万人预约，尽管藏品总数量仅1万张，而同样数量的“北墨熊猫迎冬奥”的艺术证书也获得了近20万人预约。

For the majority of young people, a phrase that has suddenly become popular for branding during the recent spring season, as a “digital collection” derived from NFT, has gained a lot of brand preference, and they have launched their own digital collection as a gift for the new year, such as the National Photo Book, which attracts over 200,000 appointments, although the total amount of the collection is only 10,000, and the same number of artistic certificates for the “North Manda Winter Olympics” have also received nearly 200,000 appointments.

可以说数字藏品这个原本生僻的词语突然就登上了营销热门榜，但真正给其带来改变的还是因为全球NFT的火热，而NFT的火热又要从5年前的“加密猫（CryptoKitties）”说起，也就是数年前被网友津津乐道的“百万元”图片（jpg），可以说加密猫凭借成为首批NFT入驻者带来了巨大的影响力，也吸引了全球上千万用户关注。

It can be said that the remote term digital collections suddenly appeared on the marketing list, but what really changed it was the heat of the global NFT, which began with the “CryptoKittys” five years ago, the “million dollar” image (jpg), which was used by a friend Jinjin a few years ago, and that the encrypt cats brought tremendous influence to their first NFT hosts and attracted the attention of tens of millions of users around the world.

正是因为加密猫的火爆，反而导致其交易常常陷入瘫痪，而背后原因仅仅是因为加密猫是开发在以太坊上网络的区块链应用，因此受制于以太坊本身的效率问题，当大量用户真正使用时容易出现网络拥堵和交易费用高昂的问题，导致体验感大大下降，也让一部分用户被拒之门外。

It is the fire of encrypt cats that often paralyses their transactions, but only because encrypt cats are used in block chains that are developed on the Internet on the Etherton, and are therefore subject to the efficiency problems of the Etherm itself, and because they are prone to network congestion and high transaction costs when a large number of users actually use them, leading to a significant decrease in the sense of experience and the exclusion of some users.

面对这样的问题，人们开始思考，有没有什么区块链网络能够承载这样的区块链应用，让百万、甚至千万的用户在使用区块链时也不会出现拥堵瘫痪的问题，而这便是Flow公链诞生的原因。

Faced with this problem, one begins to wonder whether there is a network of block chains that can carry the application of the block chain, so that millions, if not millions, of users will not experience congestion paralysis in the use of the block chain, which is why the fly public chain was born.

作为首个主打消费级应用的区块链网络，Flow公链自诞生以来就受到了诸多用户的关注，甚至因为去年NFT的火热，成为了为数不多的出圈级区块链网络。

As the first network of block chains to focus on consumer-level applications, the Flow public chain has been of interest to a number of users since its inception, even as a result of last year's heat of NFT, which became a network of a small number of out-of-circle block chains.

那么，当我们抽丝剥茧的来观察Flow公链时，究竟是什么样的原因吸引了如此多关注，并获得了NBA、华纳音乐、Google Cloud、西甲、三星这些巨头的关注？

So, what is the reason why we draw so much attention and get the attention of these giants, NBA, Warner, Google Cloud, Nishika, Samsung?

Flow公链官方是这样定义自己的：“为下一代应用程序、游戏以及数字资产而构建的区块链。”而Flow链也是全世界发展最快的区块链，据近日最新数据显示，Flow公链（下称Flow链）上NFT交易额突破10亿美元，创下历史新高。除此之外Flow链还是唯一面向消费者级应用的区块链，更是Web3.0的底层平台。

Flow’s public chain official defines itself as “a block chain built for the next generation of applications, games, and digital assets.” And the Flow chain is the fastest growing block chain in the world. According to recent data, the Flow’s public chain (hereinafter “Flow’s chain”) has reached a record high of $1 billion in NFT transactions. In addition, the Flow chain is the only block chain for consumer-level applications, and is the bottom platform of Web3.0.

要想在公链竞争愈发激烈的背景下脱颖而出，就一定需要创新。首先Flow在技术架构上采用了资源导向编程方式以及创建了编程语言Cadence，这种架构能将资源直接保存在账户的储存层中，资产可以直接绑定到拥有资产的账户。这种数字资产所有权意味着用户拥有其账户中的资源，而非依赖于智能合约中的条目。而Cadence语言也真正实现了数字资产的去中心化，在增强安全性的同时也提高了用户的“可用性”。

First is the use of resource-oriented programming in the technology architecture and the creation of a programming language, Cadence, which saves resources directly in the memory of an account, and allows assets to be tied directly to an account with assets. This ownership of digital assets means that users own the resources in their accounts, rather than relying on the entry in an intelligent contract.

而这样的架构比较贴近现实中的账户和转账的概念，让用户的拥有更有实际感，即使智能合约被篡改了，用户的所有权也不会受到侵犯。

Such a structure is closer to the concepts of accounts and transfers in reality, giving users a more realistic sense of ownership, and even if intelligent contracts are tampered with, user ownership will not be violated.

与传统区块链有所不同，Flow是目前世界上所有区块链中唯一一条以多功能节点架构设计的区块链，它让可扩展性这件事情变得非常容易。我们一共有4大类的功能性节点：分别为collection节点，负责收集节点信息；共识节点完成一块区块的打包；计算节点完成所有交易的计算；验证节点完成对所有交易结果的验证。最后将这两块信息封装在一个块中送出去，这件事情是以一种流水线的形式完成的。因为每个不同的节点类型，负责了自己独特的一套功能，所以可以非常容易的进行针对性的扩展，相比于像以太坊采用的一个节点同时存储智能合约等信息并且还需要进行交易验证等，Flow的设计极大的提高了效率，也避免了分片所带来的复杂问题。

In contrast to the traditional block chain, Flow is the only block chain in all of the world's current block chains designed in a multifunctional node structure, which makes it very easy to expand. We have four main functional nodes: Collect, which collects node information; Consensus node, which completes the packing of a block; Calculating Node, which completes the calculation of all transactions; Validation Node, which completes the validation of all transaction results. Finally, the two messages are packaged in one block, which is done in the form of a waterline. Because each different node type is responsible for its own unique set of functions, it is very easy to target the extension, compared to a node that is used in the Taikum, where information is stored simultaneously in smart contracts and requires transaction validation, and the design of the node is extremely efficient and avoids the complications posed by the fragments.

在以太坊上，交易费用通常用gas来表示，这是一种专用单位。而在Flow链上，用户无需购买通证来支付购物的gas费，平台将会作为第三方直接承担这部分费用。之所以平台能成为gas费付款人的角色，是因为在Flow的交易中是允许多角色的。因此普通用户只需支付链上交易的开销，而这有助于一定程度上降低服务主流用户的门槛。

In the near future, transaction costs are usually expressed in gas, which is a dedicated unit. On the Flow chain, users do not need to purchase a pass to pay for purchases, and the platform will directly bear this cost as a third party.

Flow链基于一种全新的架构，这种结构能够实现主流应用程序所需的性能，且不会影响分布性。因此Flow链上的开发人员可以构建安全且可组合的应用程序。比如Flow链上的FCL服务接入标准库，接入方根据标准实现后就可以配置化所有钱包和应用，为项目提供了兼容性和便利性。

The Flow chain is based on a completely new architecture that enables the performance required for mainstream applications and does not affect distribution. So developers on the Flow chain can build secure and collable applications. For example, the FCL service on the Flow chain has access to a standard library where the user can configure all wallets and applications according to the standards and provide compatibility and convenience for the project.

另外，Flow的资源模式中可以允许资源拥有其他类的资产或资源，也就是说，Flow链上的NFT资产具备原生的可组合可扩展能力。比如Flow上名为Flovatar的应用，用户可以购买不同的NFT的组件来组合成自己的头像NFT，如同拼装乐高一样，这也大大激发了创作者的想象力。

In addition, the Flow resource model allows resources to have other types of assets or resources, i.e., NFT assets on the Flow chain have original scalable and scalable capabilities. For example, the Flow application, which is called Flovatar, allows users to buy different NFT components to form their own head like NFTs, which, like collage, greatly stimulates the imagination of creators.

提到Flow公链，我们就绕不开其背后的开发团队Dapper Labs。Dapper Labs是一家位于加拿大的区块链服务商，专注于提供基于游戏体验和数字藏品的服务，致力于重塑用户使用数字世界并与之互动的方式，最大程度的挖掘区块链技术的潜力。

Turning to the Flow public chain, we cannot bypass the development team behind it, Dapper Labs. Dapper Labs, a Canadian block chain service provider, focuses on providing a game-based experience and digital collection that seeks to reshape the way users use the digital world and interact with it, maximizing the potential of the block chain technology.

当前，Dapper Labs已经成功打造了众多为众人所熟知的明星项目。包括总销售额达到10亿美元以上、注册用户突破200万的NBA Top Shot、历史上第一个火爆出圈的NFT游戏CryptoKitties、去中心化应用程序Dapper、拥有超过1000个项目的全新公链Flow以及前不久推出的UFC on Flow。

Today, Dapper Labs has successfully built many well-known star projects. These include NBA Top Short, with a total sales value of more than $1 billion, with two million registered users, the first NFT game in history to explode, CryptoKittys, the decentralized application Dapper, the completely new public chain Flow, with over 1,000 projects, and the recent launch of UFC on Flow.

除此之外，体育领域还有NFL、板球Critics都基于Flow推出交易市场，受到了数十亿球迷粉丝的追捧。其中，UFC Strike首期上线10万个NFT一售而空，板球交易市场FanCraze上线半个月不到，在印度等国家就收获超100万球迷粉丝注册。

In addition, NFL, Cricket Critics, both based on Flow’s roll-out of the trading market, has attracted billions of fans. Of these, UFC Strike’s 100,000 NFTs were sold out in the first round, and the cricket trade market, FanCraze, has been on the line for less than half a month, registering more than 1 million fans in countries like India.

而随着NFT元年的到来，Dapper Labs成为了投资机构的宠儿。2021年3月，Dapper Labs完成了3.05亿美元融资，迈克尔·乔丹及凯文杜兰特等著名NBA运动员参与其中，半年之后，Dapper Labs再一次以76亿美元的最新估值获得了2.5亿美元融资。

In March 2021, Dapper Labs completed $305 million in financing, with the participation of Michael Jordan and Kevin Duran’s leading NBA player, and six months later, Dapper Labs again received $250 million in the latest valuation of $7.6 billion.

除此之外，YouTube、a16z、USV、华纳音乐集团、Venrock等众多明星投资人向Dapper Labs伸出了橄榄枝，他们不仅仅是Dapper Labs的投资方，更是Dapper Labs的合作伙伴。

In addition to this, many star investors, such as YouTube, a16z, USV, Warner Music Group, Venrock and others, extended olive branches to Dapper Labs, not only as investors to Dapper Labs, but also as partners to Dapper Labs.

Dapper Labs的CEO Roham Gharegozlou在2013年遇到了CTO Dieter Shirley，那个时候Roham 所拥有的公司叫做Axiom Zen，和区块链技术没有任何关系。Dieter让Roham感受到了区块链技术的魅力，并且让其萌生了让10亿人了解区块链的愿景，Roham相信只有好玩的东西才能推动这项技术的普及，而毫无疑问游戏和娱乐是完美的媒介。

The CEO Roham Gharegozlou of Dapper Labs met with CTO Dieter Shirley in 2013, when Roham owned a company called Axiom Zen, which had nothing to do with block chain technology. Dieter made Roham feel the charm of block chain technology and gave it a vision of a billion people to understand the chain of blocks, and Roham believed that only fun could promote its spread, and that games and entertainment were undoubtedly the perfect medium.

2017年，Dieter提出了ERC-721通证标准，上线了CryptoKitties。可是万万没有想到的是，CryptoKitties一度造成了以太坊的网络拥堵，大大降低了用户的体验，也使得Roham意识到了以太坊自身的问题。

In 2017, Dieter introduced the ERC-721 pass standard and went online to CryptoKittys. But, as never expected, CryptoKittys once caused Etheria's network congestion, greatly reduced the user's experience and made Roham aware of Ether's own problems.

Roham在2018年组建了Dapper Labs，将其从Axiom Zen脱离出来，并且搭建了全新的公链Flow公链，开启了一种全新的商业模式。

Roham formed Dapper Labs in 2018, separated him from Axiom Zen and built a brand-new public chain, a brand-new business model.

自此，Dapper Labs拉开了围绕Flow公链构建游戏和数字藏品生态帝国的序幕。

Since then, Dapper Labs has set the stage for the creation of games around the free chain and the eco-imperialist of digital collections.

Dapper Labs自从Crypto Kitties开始就致力于创新，探索未知的方向。而不满足于以太坊的功能和性能的他们，随后便自己动手打造出了更好地适用于区块链应用落地的Flow公链，而Flow从此便成为了他们的创新基地，Dapper Labs也在Flow上面打造出新的传奇。

Dapper Labs has been working on innovation and exploring unknown directions since Crypto Kitties began. Instead of being satisfied with Ether’s functionality and performance, they have built themselves the Flow public chain, which is better suited to the location of block-chain applications, and Flow has since become their base for innovation, and Dapper Labs has built new legends on Flow.

Crypto Kitties的成功带火了一种链游的商业模式，一时间各类加密宠物类游戏如雨后春笋般迅速冒了出来，影响深远，甚至也启发了如今爆火的Axie Infinity。而另一方面，生成Crypto Kitties的NFT标准——ERC721，也由此火遍全网，成为了当下NFT应用中最有影响力的NFT标准了。

The success of Crypto Kitties has set fire to a business model of chaining, with various types of encrypted pet games coming out fast after rain, with far-reaching implications and even inspiration for the now-fired Axie Infinity. On the other hand, the NFT standard that generates Crypto Kitties – ERC721 – is also on the net, making it the most influential NFT standard in the current NFT application.

但在Crypto Kitties之后，不断推出的NFT应用基本都是Crypto领域原生的项目和资产，或者是收藏类的艺术NFT，很长一段时间，业内还没有一种更好的商业模式出现。

However, after Crypto Kitties, the ongoing NFT applications are basically original projects and assets in the area of Crypto, or the collection of art NFTs, for a long time there is no better business model in the industry.

此时，Dapper Labs再次站到台前引领行业的发展潮流，在2020年10月，一款由Dapper Labs开发的基于Flow区块链的NBA数字收藏品项目NBA Top Shot正式开启公测。

In October 2020, a NBA digital collection, developed by Dapper Labs and based on the Flow block chain, was officially launched by NBA Top Short.

这是一款将NBA球星的进球高光时刻制作成NFT版本的球星卡，用户可以查看该NFT球星卡所代表的进球的视频或者GIF动图。这些球星卡分为普通、稀有和传奇三种类型的卡片，并根据不同的球星和进球拥有不同的价值。球星卡可以通过购买球星卡包随机获得，也可以从他人那里通过交易获得，官方会从交易中抽取5%的手续费。

This is a NFT version of the ball card that allows users to view the video or GIF movement that the NFT card represents. These cards are divided into three types of cards: ordinary, rare, and legendary, and have a different value depending on the ball star and the ball. They can be obtained randomly by buying the NBA card package, or by trading with others, with the official charge of 5% of the transaction.

从NBA Top Shot 的Beta版本数据来看，用户的留存达到了90%，上线后到现在1年的时间达到了接近10亿美金的粉丝经济收入，并且拥有了超过150万的用户，其中80%是主流用户，之前从来没有接触过区块链的，而NBA Top Shot也创造了历史，它是历史上增长速度最快的marketplace，这也让其背后的Dapper Labs团队身价暴涨，并获得了多轮上亿的天价融资。

According to the NBA Top Short version of Beta, users have retained 90 per cent of their earnings, reached close to $1 billion in fan economic income in one year, and have more than 1.5 million users, 80 per cent of whom are mainstream users and have never been exposed to block chains before, while NBA Top Short has made history, which is the fastest-growing marketplace in history, which has also given the Dapper Labs team a surge in prices and a multi-billion-dollar daily financing.

而之所以NBA Top Shot能有如此傲人的成绩，得益于它在商业模式层面上的创新十分成功。它其实是把现有的实体球星卡，结合区块链的特性以NFT的形式展现出来。原有的实体球星卡，有种种问题阻碍着其发展，比如由于是线下的实体卡，卡包的销售速度会很慢，并且当从他人那里买卖卡片时，会遇到需要鉴别卡片真伪，交易双方距离很远，互不信任等等问题，甚至由此诞生了专门提供各类球星卡的销售，鉴别真伪，卡片二级市场的公司。

And the NBA Top Short is so proud of its success, thanks to its innovation at the business model level. It actually shows up in the form of NFT with the existing real-world card, which combines the characteristics of the block chain. There are problems that prevent its development, for example, because it's a real-line card, the card's sales are slow, and when you buy and sell cards from others, there are problems with the authenticity of the card, the distance between the two parties, mistrust, and so on, and even the company that specializes in selling the cards, identifying the authenticity, the secondary market of the card.

但是这些问题，放到区块链上就不再是问题了。由于区块链可以传递价值，并且不可篡改，所以NBA Top Shot在线上不仅可以很方便快捷地售卖卡包，还能支持相距很远的人很容易地交易卡片，因为NFT很容易查真伪，也就不用担心之前的种种问题了，如此一来，极大地减少了信任成本，降低了交易门槛，其交易量自然节节攀升，远超原有的商业模式。

These problems, however, are no longer a problem on the block chain. Since the block chain can deliver value and cannot be tampered with, NBA Top Short not only can sell cards easily and quickly, but also supports the easy trade of cards by distant people, because NFT can easily detect authenticity and do not worry about previous problems, so that trust costs are greatly reduced, transaction thresholds are lowered, and the volume of transactions rises naturally beyond business patterns.

所以，NBA Top Shot成功开创了一种新的方向，简单来说，就是将现实中基于大IP的成熟商业模式搬到区块链上，并结合NFT的特性，解决以往许多难题，从而获得远超原有商业模式的发展空间。

Thus, NBA Top Short succeeded in creating a new direction, simply by moving the reality of mature business models based on large IPs to the block chain and, by combining the characteristics of NFT, solving many of the problems of the past, thereby gaining a space for development far beyond the original business model.

另外， 在NBA Top Shot中背后团队通过不断创新，持续对IP的挖掘和对整个产品机制的不断完善让其具备了很强的用户黏性，比如和实际NBA赛季情况的挂钩，又比如积分系统的推出。

In addition, the team behind the NBA Top Short provides strong user stickyness through continuous innovation, continued excavation of IP and continuous refinement of the entire product mechanism, such as linking to actual NBA seasons and roll-out of the scoring system.

在NBA Top Shot中，考虑到让玩家有长期的参与感，其团队设计了一个非常重要的系统，就是藏家积分系统。它为Top Shot的每一个高光时刻提供了更强的目标引导和成就驱动。藏家积分会为玩家拥有的每一个高光时刻分配一个分值，而这个分值取决于其稀缺性、等级、系列以及玩家获取它的方式，获得高分可以让玩家有资格获得之后发售的，独家的稀有或是传奇品类的NFT卡包，玩家可以通过收集来自同一团队或者同一组的其他时刻，从而提高单个时刻的积分值。

In NBA Top Short, given the long-term sense of participation of players, its team designed a very important system, the Hider Score System. It provides a stronger target orientation and achievement drive for every high-light moment in Top Short. The Hider Score allocates a fraction for every high-light moment the player owns, which depends on its scarcity, grade, series and the way the player acquires it, and obtains a high score that allows the player to qualify for the rare or legendary NFT package, which the player can increase in individual moments by collecting from the same team or from other moments of the same group.

而这套藏家积分系统有三个明显的优势：

And the Tibetan credit system has three distinct advantages:

第一，由粉丝行为驱动的藏家积分代替了本身以资产价格为唯一衡量维度的账户价值，成为了藏家考虑的首要指标，形成更强的黏着；

First, a collector's factor driven by the behaviour of fans replaced the value of the account itself with the price of assets as the sole measure of dimensions, becoming the primary indicator for the collector's consideration, making it more stickier;

第二，藏家积分系统为收藏增加策略和可玩性，并为Top Shot上的冷门卡牌带来了关注和实际应用；

Second, the Tibetan credit system has increased the strategy and playability of the collection and has brought attention and practical applications to the cold door card cards on Top Short;

第三，藏家积分的设计，提高了特定卡包获取的门槛，能够确保传奇和稀有的卡包能够落在真正感兴趣的球迷手里，而不是为了炒卡临时来参与的投机分子。

Thirdly, the design of Tibetan credits raises the threshold for the acquisition of a particular package and ensures that legends and rare bags fall into the hands of genuinely interested fans, rather than speculators who participate on an ad hoc basis for the purpose of the card.

另外，还一个比较重要的尝试是Dapper Wallet，它是以信用卡支付的方式来让Web2世界的用户进行NFT的消费和使用，在这个过程中我们隐藏了全部的加密技术，当一个消费者进入NBA Top Shot的时候，他不会直接接触不加密或者说区块链的相关信息，而仅仅是NBA收藏卡片本身的精彩 。

In addition, there is a more important attempt by Dapper Wallet, a credit card payment that allows users of the Web2 world to consume and use NFT, in which we hide all the encryption technology, and when a consumer enters NBA Top Short, he does not directly access information about unencrypted or block chains, but just the beauty of the NBA collection card itself.

当然，NBA Top Shot的发展也离不开默默支持它的底层技术Flow公链。除了NBA Top Shot带来的商业模式上的创新，Flow链的创新之处，还在于它有更深远的立意。不同于许多公链在朝着性能更好的公链的角度走，Flow链则是反过来考虑，未来消费级的区块链应用会是怎样的，这些应用又需要怎样的底层公链？

Of course, the development of NBA Top Short cannot but support its bottom-of-the-line public chain. In addition to the innovations in the business model that NBA Top Short has brought, the bottom-of-the-line innovation is more far-reaching.

同时，Flow链一方面专注于生态落地应用的发展，同时也在为用户带来新的体验，诸如对DeFi应用的深耕，我们看到Flow最近推出了FLOW USDC，还在Chainlink上推出了Flow/USD的喂价机制以及wFlow的推出，都是在DeFi领域的创新。

At the same time, while focusing on the development of ecological landing applications, the Flow chain is bringing new experiences to users, such as deep-farming of DeFi applications. We have seen FLOW USDC, Flow/USD feeding mechanisms on Chainlink, and the introduction of wFlow, both innovations in the area of DeFi.

因此我们不仅可以看到Flow链在技术上的提升，为未来消费级的区块链应用提供更高性能的底层公链；还在发展层面，看到Flow链一直致力于支持更多的区块链商业应用，旨在成为消费级区块链应用的领军者。

Thus, we can see not only the technological upgrading of the Flow chain, which provides a lower public chain with higher performance for future consumer-level block-chain applications, but also, at the development level, the ongoing commitment of the Flow chain to supporting more block-chain commercial applications aimed at becoming leaders in consumer-level block-chain applications.

如果说从CryptoKitties开始的区块链应用还仅仅是一粒嫩芽，那么发展到如今的各类区块链产品已经是百花齐放一般的绚烂，不管是DeFi的繁荣，还是NFT的火爆，抑或区块链游戏的迭代更新，或者DAO的精彩纷呈，一切似乎都为我们呈现出了区块链行业特有的魅力。

If the block chain application that started with CryptoKittys is just a small spruce, the products that have developed into the block chain today are already grotesque, whether the prosperity of the DeFi, the fire of the NFT, or the replacement of the block chain game, or the beauty of the DAO, all seem to present us with the special charms of the sector chain industry.

而像Flow公链这样探索区块链商业落地的公链也依然还处于早期，但我们已经可以看到众多传统品牌与其交互所带来的的全新体验，这是许多区块链项目无法比拟的，而这也印证了其定位：成为首个主打消费级应用的区块链网络，如今看来，Flow公链已经迈出了坚实的一步。

And the public chain that explores the commercial landings of block chains, such as the Flow public chain, is still at an early stage, but we can already see a whole new experience brought about by the many traditional brands interacting with it, which many block chain projects cannot match, and which attests to their position: it is now a solid step forward in becoming the first network of block chains to be the dominant consumer-level applications.

当然，关于Flow公链我们对未来依然抱有颇多期待，尤其是目前还处于早期的“NFT+DAO”或者“NFT+DeFi”，这种叠叠相加的产品或许会为我们带来更多意想不到的故事，尤其是NFT逐渐进入了更多创业者和VC们的视野，或许这种跨界产品的出现也会带来更多创新。

Of course, we still have a lot of expectations about the future with respect to the Flow public chain, especially the “NFT+DAO” or “NFT+DeFi” products, which are still in their early stages, and which add up may bring us more unexpected stories, especially the fact that NFT is gradually entering the horizon of more entrepreneurs and VCs, and perhaps more innovation from the emergence of such cross-border products.

根据CryptoSlam最近数据显示，诞生于Flow公链的爆款应用NBA Top Shot在过去30天内销售额达到5889万美元，同比增长26.2%，有超过66800名用户参与交易，即使已经经历了一年多的市场角逐，依然排在前列，这既证明了NBA Top Shot本身产品的成功，也佐证了Flow公链方向的正确性。

According to recent CryptoSlam data, NBA Top Short, born in the Flow public chain, sold $5.88 million over the past 30 days, an increase of 26.2 per cent over the previous 30-year period, with more than 66,800 users involved in the transaction and still at the forefront, even after more than a year of market competition, attesting to both the success of the NBA Top Short product itself and the correctness of the direction of the Flow public chain.

而最近，随着冬奥会的举办，北京冬奥会官方授权手游《Olympic Games Jam: Beijing 2022》已经成功在Flow链上发行，该游戏基于Flow链构建，允许玩家使用信用卡支付游戏内道具，并将赢得的通证和NFT转至外部钱包和各个DEX，据悉该游戏由Animoca Brands子公司nWay与国际奥委会合作推出。

Recently, with the Winter Olympics, Olympic Games Jam: Beijing 2022, an official-authorized tour of Beijing Winter Olympics, was successfully launched on the Flow chain, based on the Flow chain, allowing players to use credit cards to pay for their insiders and to transfer the earned pass and NFT to external wallets and various DEXs, which are known to have been launched by the Animoca Brands subsidiary nWay in cooperation with the IOC.

我们有理由相信随着Flow公链生态的完善，会有更多像NBA TopShot和《Olympic Games Jam: Beijing 2022》这样商业级的区块链应用出现，而另一个备受期待的应用UFC（世界上最顶级和规模最庞大的职业综合格斗赛事）产品，一经推出也表现出了火爆的场面，其中UFC Strike线上销售了2次，每次都是半日内售罄 。

We have reason to believe that, with the ecological improvement of the Flow public chain, there will be more applications at the commercial level, such as NBA Topshot and Olympis Jam: Beijing 2022, while another highly expected UFC (the world's top and largest multi-occupational competition) product, once launched, also shows a hot scene, with two sales on the UFC Strike line, each sold out in half a day.

当然，未来我们或许会在Flow链上看到更多GameFi的产品出现，但是否会有更多具备较强可玩性且品质不错的游戏才是用户的期待，因为从长期价值的角度来衡量，这才是决定它生命周期的关键维度。有NFT加持的游戏内容，可以突破游戏封闭生态的经济循环，以超越游戏本身环境的方式进行流通，这一点对传统游戏的生态进行了变革，从而导入了更多来自外部的网络效应。

Of course, in the future, we may see more gameFi products on the Flow chain, but whether there will be more games with more playability and good quality is what users expect, because, in terms of long-term values, that is the key dimension that determines its life cycle. With NFT content, we can break through the closed ecological cycle of the game and circulate in a way that goes beyond the environment of the game itself, which changes the ecology of the traditional game, thereby importing more network effects from the outside.

不过DeFi也可能是一把双刃剑，在市场环境上升时，DeFi能够为游戏带来更大的增量，但在市场环境下行时，DeFi的强价格锚定也可能加速存量的萎缩。因此，游戏本身的可玩性是基本面，DeFi只是为游戏的增长提供了系数级甚至是指数级的加速。

But DeFi may also be a double-edged sword, and DeFi can add more to the game when the market environment rises, but DeFi’s strong price anchoring may also accelerate stock contraction when it does. Thus, the playability of the game itself is fundamental, and DeFi provides only a factor or even an exponential acceleration in the growth of the game.

我们相信，Flow Network正在朝着成为消费级区块链应用的领先者前行着，这条路不会越来越窄，只会越来越开阔和平坦！

We believe thatlowNetwork is moving towards becoming a leader in the use of the consumer block chain. This road will not get too narrow, it will only become more open and peaceful!

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